Gwyneth Paltrow makes a lot of money pretending to be a "simple mom." Now she wants you to pay out the bum for clothes that you don't need, or have the money for. She seems to be a branding expert and also a master exploiter. You can see for yourself and decide whether a knit bikini is worth $185. I hold that it isn't. People who will buy this stuff should also look into buying chrome cars.
Normally, Gwyneth Paltrows website Goop is all about giving out advice, because Gwyneth Paltrow is just like you! (note: that isn't true at all) but now she’s added a store to sell clothes made exclusively for the site.
As a super rich and out of touch person simple working mom, Paltrow knows people need basics, like a white t-shirt, an “essential wardrobe staple”, for $90. Today she has introduced a simple black bikini that sells for $185.
Of course, you could get a similar bikini from Victorias Secret for $24, but would it have “adjustable tie-strings that help flatter your shape”? NO! SO, Gwenyth is so on to something here. Right? No.
(Image Via. Richard Yaussi/Flickr. Used under Creative Commons)